10 Best 43 Inch Smart Tvs 2025 in the United States

The Insignia 43-inch Class F30 Series LED 4K UHD Smart Fire TV is a solid choice for those looking for a mid-range smart TV experience. With its 4K Ultra HD resolution and HDR10 support, it offers impressive picture quality, enhancing your viewing with vibrant colors and deep contrasts. The smart features are powered by Fire TV, giving easy access to popular streaming services like Netflix, Prime Video, and Disney+, which is a big plus for streaming enthusiasts.

One of the standout features is the Alexa voice control through the remote, making it convenient to search for shows and control other devices hands-free. This is especially helpful for those who prefer a straightforward, user-friendly interface without having to navigate through menus.

Audio quality is enhanced by DTS Studio Sound, providing a more immersive audio experience compared to standard TV speakers. However, while the sound is decent for everyday viewing, audiophiles might find it lacking, especially if they’re expecting cinema-like sound. In such cases, connecting external speakers through the multiple HDMI ports and other connections would be advisable. On the design front, the LED-backlit screen is sleek and modern, but the overall build quality may not feel as premium as higher-end models. Additionally, the 60 Hz refresh rate is adequate for most content, but it may not be ideal for fast-paced sports or gaming, where higher refresh rates can enhance performance. The parental controls feature is a good addition for families, allowing you to manage what your children watch. Plus, being wall mountable adds flexibility to your living space.

The Insignia 43-inch Class F30 is great for casual viewers who want a smart TV with easy access to streaming services and good picture quality. However, those seeking top-tier audio and faster refresh rates may want to consider other options.

The All-new Amazon Fire TV 43" 4-Series 4K UHD smart TV, released in 2024, offers a lot of features for its size and price. It supports 4K Ultra HD resolution, HDR10, HLG, and Dolby Digital Plus, providing vivid, crisp picture quality and vibrant colors, making it a great option for watching high-definition content. The smart TV platform is powered by Fire OS, which includes seamless integration with Alexa for voice control, allowing users to easily find and manage their content. The Alexa Voice Remote Enhanced is user-friendly and adds extra convenience by enabling additional smart home functions like dimming lights or checking weather updates directly through the TV.

With over 1.5 million movies and TV episodes available to stream from popular services like Netflix, Prime Video, and Disney+, the content library is impressive, although some services may require separate subscriptions. Connectivity is robust with 4 HDMI inputs (including one HDMI 2.1 with eARC), a USB port, and options for both Wi-Fi and Ethernet, making it suitable for connecting various devices like gaming consoles and audio equipment. Bluetooth support also allows for private listening with headphones.

Audio quality is decent with 8W + 8W speakers and support for Dolby Digital Plus, although it may not satisfy audiophiles or those looking for a more immersive sound experience. The design is sleek with an ultra-slim bezel that enhances the viewing experience, and it’s built with a straightforward and practical aesthetic in black plastic. However, the refresh rate is 60Hz, which is adequate for casual viewing but might not be ideal for fast-paced gaming or sports. The included warranty is 1-year with an optional 4-year extended warranty available. This TV is a solid choice for everyday entertainment, offering good picture quality, smart features, and a variety of connectivity options, although its audio performance and refresh rate might not meet the needs of more demanding users.

The Toshiba 43-inch C350 Series is a solid choice if you want a 4K UHD smart TV with a good mix of modern features. Its 4K resolution means you get sharp and clear images, which makes watching movies and shows more enjoyable compared to standard HD TVs. It runs on Fire TV, a user-friendly platform that puts popular streaming apps right on the home screen, so you can find your favorite content quickly without extra hassle. The TV supports Dolby Vision HDR and Dolby Atmos sound, which enhances picture brightness, color, and depth, as well as immersive audio—this combination helps create a more cinematic experience in your living room.

With a 60 Hz refresh rate and gaming-friendly features like Auto Low Latency Mode (ALLM) and Variable Refresh Rate (VRR), it can handle casual gaming well, though it may not satisfy hardcore gamers looking for ultra-smooth motion or very high refresh rates. Connectivity is straightforward with built-in Wi-Fi, allowing easy access to streaming without extra devices. The LED design keeps the TV slim and modern, but the 60 Hz panel is standard rather than high-end. Sound quality is boosted by Dolby Atmos, but as with many flat TVs, external speakers might still improve the experience if you want richer audio.

This Toshiba TV is well suited for users who want a reliable, easy-to-use 4K smart TV with solid picture and sound for movies, shows, and light gaming, without stepping up to more expensive or complex models.