10 Best Coolers 2025 in the United States

The YETI Hopper Flip 18 is a high-quality portable soft cooler designed for outdoor enthusiasts needing reliable ice retention and durability. It holds about 16 cans plus ice, which suits solo trips or short outings well, though it’s smaller compared to larger coolers. Its ColdCell insulation, made from closed-cell foam, does a great job keeping ice frozen longer than typical soft coolers, so your drinks and food stay cold for hours. The cooler is made with tough DryHide fabric that is waterproof and resistant to punctures and UV rays, making it sturdy enough for rough conditions like hiking or fishing. The leakproof HydroLok zipper adds peace of mind that no spills will ruin your gear.

In terms of portability, it weighs just under 6.5 pounds and has a compact size that’s easy to carry, ideal for personal use but less so if you need to pack for a group. Cleaning is straightforward since the materials are designed to resist stains and odors, but as a soft cooler, it takes a bit more care to dry properly inside after use. The 5.6-liter capacity can feel limited if you want to store more items or ice for longer trips. This cooler excels in durability and ice retention for its size, making it a solid choice for anyone needing a rugged, easy-to-carry cooler for day trips or personal adventures.

The YETI Hopper M30 Portable Soft Cooler is designed for those who need a tough and reliable cooler for camping and outdoor adventures. Its capacity is suitable for keeping a moderate amount of food and drinks cool, making it perfect for small groups or day trips. The cooler uses ColdCell insulation with closed-cell foam and polyurethane material, which provides excellent cold retention to keep your items icy for many hours. One of its standout features is the MagShield Access—a magnetic seal that makes opening and closing the cooler easy while maintaining a strong, leak-resistant closure. This helps prevent spills and keeps the cold air inside.

The cooler’s DryHide shell is made from high-density fabric that resists punctures and UV damage, adding to its durability in rough outdoor conditions. It’s also water-resistant and foldable, which enhances portability and storage convenience. The HitchPoint grid system lets you attach extra gear like dry bags or tools, adding useful customization options. On the downside, the M30 is not the largest cooler, so it may not be ideal for extended trips or larger groups needing more capacity. While it’s water-resistant, it’s not fully waterproof, so care should be taken in very wet conditions. Also, soft coolers generally don’t cool as long as hard-sided models.

For campers or outdoor enthusiasts who want a rugged, easy-to-carry soft cooler with strong insulation and smart features, the YETI Hopper M30 represents a solid choice.

The YETI Hopper M12 Backpack Soft Sided Cooler stands out in the cooler category, particularly for those who prioritize portability and effective insulation. With a capacity to hold up to 20 cans or 12 pounds of ice, this cooler is ideal for day trips, picnics, or outdoor activities where you need to keep beverages cold and hands-free. The MagShield Access feature is a notable highlight, using durable magnets for a leak-resistant closure that allows easy access to your drinks.

One of the cooler's strong points is its ColdCell Insulation, which is designed to retain cold temperatures exceptionally well, ensuring your items stay frosty for longer periods. The DryHide Shell adds another layer of durability, being both puncture-resistant and UV ray resistant, making it suitable for various outdoor conditions.

The Kangaroo Pocket is a useful addition, allowing for easy storage of essentials like phones and keys.